WWE CLOSES WITH SPONSORS FOR WRESTLEMANIA 40
With WrestleMania being the most important event in the industry, WWE continues to make major partnerships and sponsorships for this year's edition. Very recently, WWE published a press release where they announced the two main sponsors of WrestleMania XL.
Thus, it was announced that MARS and the video game company 2K will be two major sponsors of the event. These companies will advertise their chocolate and the new WWE 2K24 video game, respectively. This is the continuation of a partnership between both companies, which have been sponsors of WWE events for several years, Martin Terwilliger, Vice President of Marketing for WWE, stated